Jarno Stegeman April 18, 2017 Olympic Games, event planning, city planning, cost benefit analysis Are mega-events too expensive to organise? Jarno Stegeman April 18, 2017 Olympic Games, event planning, city planning, cost benefit analysis Since 1960 the average cost of organising the Olympics have overrun by 179%. But it’s not just the Olympics. Events like the Football World Cup are also being organised at a loss.