Are you using Snapchat for your event? Why not? Launched in 2011, Snapchat wasn't taken seriously. Just another social media platform. However, the company has been growing steadily and more and more people have started using Snapchat. Including event planners.

Snap Inc. is planning to bring Snapchat to the stockmarket which could value the company at $30 billion. I guess they're doing quite okay then... The New York Times wrote a great piece about Snapchat a few weeks ago: How Snapchat Revolutionised Social Networks.

Event planners! If you are not using Snapchat yet you might want to look into it. Snapchat is a fantastic tool that allows you to engage with your event attendees. You can read how you can use it for your event in this article: It's a Snap! from Associations Now.

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